Jon is Marketing Director for Hovis, the bread division of Premier Foods, Britain’s largest food company with sales of over £2.4Bn. At Hovis Jon and his team have been busy getting the Hovis brand back to its former glory and in September led a relaunch which included improved recipes, new packaging design, new products and the epic new 122" TV commercial celebrating the 122 years since Hovis was established.

Jon joined Premier Foods in March 2008, prior to this he worked in a variety of marketing roles at Kraft, Coca-Cola and Pepsico. His last role at Pepsico was Marketing VP for Walkers Snacks where he launched new products such as Walkers Sensations and led Walkers Crisps to be Britain’s second biggest brand.

Jon lives close to Reading and is the proud parent of Jamie and Ellie. In his spare time he juggles taxi driving duties with running and is one of a small band of season ticket holders at Wycombe Wanderers.

Danny first became a Creative Director aged 28 at BDH\TBWA and was subsequently Joint Creative Director at TBWA\London. During that time he worked across a wide range of brands including PlayStation, Adidas, Muller, E.ON, Morrisons, Eurostar and Nissan.

He has won awards at Cannes, Creative Circle and One Show, featured regularly in D&AD annual, as well as twice clinching the Grand Prix at Epica. Danny joined MCBD in February 2008 as Creative Director.